Hi Ball Organic Energy Drink Pomegranate Acai

Mark, do you think that humans, as a species, can grow used to anything? I read an article awhile back proving that happiness was not based on what you own. They took a normal person, someone who had just won the lottery for an obscene amount of money, and someone who had just lost their legs in some horrific accident and of course immediately their levels of happiness were very different, but then after six month (I believe) they all expressed a very similar level of happiness. The point was to show that for better or worse humans adapt to their situations and for the most part life goes back to normal (happiness-wise). I'm sure that's not the case for everyone on the planet, but I found it interesting.

My whole point here is that could a new flavor be introduced into the world, that tasted completely unnatural and not pleasant, but after years of pushing it on people they grow to enjoy and actually crave it? I think the answer is an astounding yes and the proof is in Red Bull. Who on this planet actually enjoyed the flavor of that energy drink when it first hit the scene? I know that everyone I've questioned thought it was chemical garbage, yet most of them can be seen sipping on a can at least on some occasions. It's like the collective brain was telling us, this tastes gross, but the effects are worth it, and then our taste buds evolved around the flavor. I know evolution takes time, but “mental evolution” apparently takes less than 20 years.

So here her are an it's 2014 and people are guzzling Red Bull and it's contemporaries like it's no big deal to be consuming all of that junk that we would never consider putting into our bodies if they were separate components. What if years ago we had been given an option, Red Bull or these Hi Ball energy drinks? Who would have won out; the one that tastes like poison bubble gum or the one that tastes like ingredients actually found in nature? I'd like to think I would go natural, but who knows I was a damn fool back in those days. Sure there is no taurine in here, which may not give you the exact same boost, but that could just be mental. I've grown so accustomed to Red Bull that the flavor tastes normal to me now, and that's my point exactly. This should have been the wave of the future back then. It's a soda that is flavored with juice, so it really tastes like (a light) version of pomegranate and acai. It's sweetened with a mixture of cane sugar and stevia, so it's faintly diet, but nothing too terrible. Also, as is proof through the experiments I mentioned earlier, people's tastes would have acclimated to the stevia and it wouldn't be a problem at all. Maybe it would have led to stevia being more widely accepted as a sweetener. Overall it's light, slightly dry, but flavorful enough beverage that I think people would have latched onto. It's too bad the other guy burst onto the scene first and became a staple in our culture. Man, this just really makes me feel like humanity is doomed by our own hand at some point.