Welch's Mango Passion Fruit

Even though Welchs has a large array of juices on the market, my first thought when I hear their name is always “jelly.” I don't even eat jelly. I mean I have no moral objection to it, I just think that it's unnecessary. I generally eat my bread products dry, and if anything they get a little dab of peanut butter. There is no need to get fruit involved. Still, I hear Welchs and my mind goes to jelly.

This bottle only contains 10% juice. I wonder what percentage of their jelly is actually fruit? 10% is a joke in the juice world. If it's less than 40% juice I say it's not worth my time, and I have a hard time actually calling it juice and not “drink.” So to me this is not a juice, but at least the pittance of juice they used was actually partly mango and passionfruit. It was probably 1% each, with the other 8% going to that generic base, apple juice. So what we have is low levels of juice, which is only concentrate mixed with overly sweetened sugar water, yet somehow it ends up tasting great. I mean really, really good. You can very blatantly taste the mango, passion fruit and apple juice. It's the passion fruit that really shines through though. I had such low expectations for this, and I was pleasantly surprised. Well played Welchs.